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Shortly after delivering his lecture on the future of Britain at Edinburgh University last November, Welsh First Minister Carwyn Jones went live on Newsnight Scotland.
He faced a five-minute grilling on his rhetoric from anchor Gordon Brewer as part of an eight-minute package on his visit. Brewer was no Paxman and Jones (below) stuck to his brief.
But the people of Scotland were afforded greater scrutiny of Jones's position than the people of the nation he was speaking on behalf of.
BBC Wales Today news offered a brief interview with Jones before his speech, which offered no opportunity to analyse its contents.
There was no mention of it whatsoever on the Wales Report, broadcast later that evening.
It's just another small example of how Welsh licence fee payers have been short-changed by our state broadcaster.
But this disparity between current affairs programming in Wales and Scotland is repeated every week.
Newsnight Scotland is broadcast for 20 minutes four nights a week as part of the Britain-wide programme.
That's 80 minutes a week of high-quality political journalism from just one programme, in addition to other news and current affairs programming.
Meanwhile, Wales is offered 80 minutes in total a week across the Wales Report, y Sgwrs and Sunday Politics Wales.
There were also two special Newsnight programmes for Scotland to cover the Aberdeen Donside and Dunfermline by-elections last year.
Ironically, we were left refreshing Twitter to find out whether former BBC broadcaster Rhun ap Iorwerth had won the Ynys Môn by-election for Plaid last August.
Let's not forget that Labour could have won a majority in the National Assembly, so the result of that election had truly national significance.
While it's important to be specific about how Wales is being let down, the Newsnight Cymru campaign is not about bashing the BBC.
The corporation is probably alone in having the resources to bridge the gap between the bay bubble and the people of Wales.
In Newsnight, it also has a brand and format which is recognised and respected by viewers.
In the age of 1,000 channels and unrelenting digital distractions, the power of that recognition cannot be underestimated in drawing in and retaining viewers.
And political programming at BBC Wales seems to be in a state of flux.
Bosses decided weighty weekly Dragon's Eye was past its best in 2012 and have replaced it with the Wales Report, which is perhaps more accessible.
A successful independent Welsh invention is always preferable.
Using the familiar format of Newsnight to improve the quantity and quality of the Welsh public's political diet is the next best thing.
From a professional perspective, I also believe it's a platform that talented Welsh journalists relish and deserve.
Most importantly, with tax powers set to be transferred from London to Cardiff, the BBC must ensure its division of resources and output reflects the new reality.
It has a responsibility to ensure more powers come with greater scrutiny.
Devolution is a process, but a 20-minute television event every week night could help the Welsh people move with it.
