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Men's Football This is what can be ‘achieved when fans stand together’

Hammers' United fans group praises collective action after West Ham decides to freeze season ticket prices for next season

COLLECTIVE action delivered the goods, a fans’ group said today, after West Ham announced that it would freeze season ticket prices for next season.

A statement by the east London club on Thursday confirmed the freeze and that existing season ticket holders would be able to renew their concessionary discounts at the current rate for the 2025/26 season.

The club also said it has expanded the areas where concessionary tickets are available for new season ticket holders, with discounts available in all general admission Bands 1-6.

“This decision follows positive and constructive discussions with our Fan Advisory Board (FAB) in recent months,” the club said, “supplemented by a survey sent to all match-attending supporters...

“The Club understands how important the principle of offering some form of concessionary discount is to a large element of our supporter base, and that this aligns with the identity, heritage and traditional values of our great football club and our community.”

The statement said West Ham management will continue to work closely with the FAB on all issues that impact supporters, the London Stadium, and proposals relating to club’s heritage matters.

“It just goes to show what can be achieved when fans stand together,” Hammers United chairman Paul Colborne told the Star today.

“And it wasn’t just West Ham fans. Supporters from nearly all the other Premiership teams staged joint protests with us.

“We are grateful to them and proud to stand with them. We have a common interest: a fair deal for all fans.”

West Ham’s FAB said in a statement that it welcomes Thursday’s decision and said the club had recognised and acted upon the views expressed by supporters.

“As the FAB, we do recognise that the current levels of discount will need to be reviewed over the coming years as in the process of consultation we have acknowledged that some of these levels of discount are disproportionate,” it said.

“We will work with the club to reach a fair and uniform policy in the future. We look forward to continuing to work closely and constructively with the club for the benefit and good of all West Ham United supporters.

Meanwhile, Manchester United and Fulham fans will join forces to protest against ticket pricing ahead of Sunday’s FA Cup clash.

Adult tickets are between £52 and £61 for away fans this weekend at Old Trafford, where home fans have continued to express fury at the mid-season decision to increase prices of remaining tickets to £66 per match, without concessions.

Members of the Manchester United Supporters’ Trust (Must) and the Fulham Supporters’ Trust (FST) will protest such pricing ahead of Sunday’s fifth-round tie in front of the Trinity Statue at Old Trafford.

The supporter bodies participated in a yellow card protest when the sides met at Craven Cottage in November 2023, with this the latest action as part of the Football Supporters’ Association’s Stop Exploiting Loyalty campaign.

Must chief executive Duncan Drasdo said: “Across the country football fans are putting rivalries to one side because we are all fighting the same fight on ticket prices.

“Clubs are exploiting loyalty and fans are united in saying enough is enough.”

FST chair Simon Duke called the ticket pricing this weekend “outrageous” and said it showed “contempt for loyal supporters.”

“The Fulham Supporters’ Trust are pleased to join our friends at MUST in this show of solidarity showing how match-going fans’ loyalty is being exploited,” he said.

“We were grateful for Must’s support during our yellow card protest at Craven Cottage in 2023 and the pricing for this televised FA Cup tie shows that the pricing problem extends beyond the Premier League to the world’s oldest club cup competition.”

In addition to this weekend’s protest, United fan group The 1958 is planning another against the ownership ahead of the Premier League home match against Arsenal on March 9.

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