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HELPING working households stay above the poverty line has been voted among the biggest issues for the next government, a new poll revealed yesterday.
A survey of 4,500 adults and 500 aged 16-17 by financial services giant KPMG found that the majority said employers not paying the living wage as the reason that people in Britain were in poverty.
“It’s clear from the poll that ensuring the lowest paid in society are treated fairly should be near the top of the agenda for government and for employers alike,” said KPMG living wage head Mike Kelly.
“With all the main political parties citing action on living wage in their manifestos, we have moved a long way since the 2010 election and the pace of change is accelerating.”
Living Wage Foundation director Rhys Moore said: “The living wage is no longer a neutral debate and the momentum is growing fast, with the number of accredited businesses now at over 1,400.”
